Beyond the brew: Third Wave, Barista, Starbucks bet on desserts, diners new experiences to lift margins

Beyond the brew: Third Wave, Barista, Starbucks bet on desserts, diners new experiences to lift margins

Summary

Café operators are expanding food menus and exploring experiential formats to boost engagement and margins amid profitability pressures, but execution complexi...

Description

Café operators are expanding food menus and exploring experiential formats to boost engagement and margins amid profitability pressures, but execution complexi...

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