How ‘Devil Wears Prada 2’ designed a ‘fashion collection’ of brand partners

How ‘Devil Wears Prada 2’ designed a ‘fashion collection’ of brand partners

Summary

Diet Coke, L’Oréal, Grey Goose, Starbucks and others use a variety of marketing tactics to deepen partnerships with the highly anticipated sequel.

Description

Diet Coke, L’Oréal, Grey Goose, Starbucks and others use a variety of marketing tactics to deepen partnerships with the highly anticipated sequel.

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