LA28 Olympics Planning Revealed at Variety’s Entertainment Marketing Summit, Focusing on Technology and Delivery
Summary
Alex Merchan, LA28 CMO, discussed the Olympics' marketing and use of L.A. as a city at Variety's Entertainment Marketing Summit.
Description
Alex Merchan, LA28 CMO, discussed the Olympics' marketing and use of L.A. as a city at Variety's Entertainment Marketing Summit.
Original reporting
AFBytes is a read-only aggregator. Use the original source for full context and complete reporting.
Open original source