HYBE’s Taeho Park on expanding the superfan market via ‘transmedia’ content – and why the firm’s NEB unit is its ‘future business frontier’
Summary
MBW’s World Leaders series meets Taeho Park, who leads the NEXT ENTERTAINMENT BUSINESS (NEB) and Data Strategy Center units at Korean entertainment giant HYBE...
Description
MBW’s World Leaders series meets Taeho Park, who leads the NEXT ENTERTAINMENT BUSINESS (NEB) and Data Strategy Center units at Korean entertainment giant HYBE...
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