INTERVIEW: Designing retail media for scale and relevance: Helene Trad on Kingfisher’s approach
Summary
Helene Trad, who leads retail media at Kingfisher, spoke with Amanda Vlietstra, managing editor of InternetRetailing.
Description
Helene Trad, who leads retail media at Kingfisher, spoke with Amanda Vlietstra, managing editor of InternetRetailing.
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