Marketers join OpenAI’s ad pilot, nudged by FOMO
Summary
OpenAI’s ad pilot has reached $100 million in spending, largely driven by marketers' fear of missing out while questions of ROI linger.
Description
OpenAI’s ad pilot has reached $100 million in spending, largely driven by marketers' fear of missing out while questions of ROI linger.
Original reporting
AFBytes is a read-only aggregator. Use the original source for full context and complete reporting.
Open original source