India's D2C growth powered by Tier 2, 3 cities with 66 per cent new orders in FY26

India's D2C growth powered by Tier 2, 3 cities with 66 per cent new orders in FY26

Summary

India's direct-to-consumer brands are seeing rapid expansion driven by smaller cities. Tier 2 and 3 cities will account for nearly 66 percent of new orders in F...

Description

India's direct-to-consumer brands are seeing rapid expansion driven by smaller cities. Tier 2 and 3 cities will account for nearly 66 percent of new orders in F...

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