How play and participation are reshaping retail – inside Coach x Selfridges by StudioXAG

How play and participation are reshaping retail – inside Coach x Selfridges by StudioXAG

Summary

Coach has transformed the Corner Shop at Selfridges with a new immersive retail experience, the Charm Garden, which opened on 27 April and runs until 23 May.

Description

Coach has transformed the Corner Shop at Selfridges with a new immersive retail experience, the Charm Garden, which opened on 27 April and runs until 23 May.

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