Steph Curry trades Under Armour partnership for a deal with Li-Ning
The NBA star broke ties with his former partner in November and will now focus on growing the Curry Brand under a Chinese sportswear company.
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Steph Curry signs 10-year deal with Chinese brand Li-Ning, raising questions about NBA's ties to China
Steph Curry signed a massive 10-year deal with Chinese sportswear brand Li-Ning after parting ways with Under Armour, marking a major shift in the basketball apparel market.